Antonio is the Global Sourcing - Export Manager for H-E-B in San Antonio, Texas. He started his career as a Global Sourcing Manager immediately after graduation and has now been with H-E-B for 4.5 years. Since then, he has been promoted to Export Manager and now works with H-E-B partners across multiple departments such as procurement, international commerce, own brand/private label, accounting, warehousing, legal, transportation, customs, and marketing from both H-E-B Texas and Mexico divisions. He acts as the liaison between Texas’ 350+ stores and Mexico’s 66 stores in an effort to achieve mutual benefits. Antonio has helped source many private label authentic products from across the globe such as extra virgin olive oils, olives, cheeses, pastas, pasta sauces, jams, spreads, candy, prosciutto, cookware and much more for both H-E-B Texas and Mexico. In addition, he launched CIAO ITALIA - H-E-B MEXICO four years ago, a month-long sales event with the objective of introducing authentic Italian cuisine, culture, and products to H-E-B Mexico’s consumers. While pursuing his Master’s degree in International Business and Marketing from A&M-SA, Antonio, aka DJ TONYC (ton*ik) was a full-time DJ/event coordinator and marketing entrepreneur. He is the founder and owner of one of Texas’ biggest food festivals, the Barbacoa & Big Red Festival which is in its 9th year and gathers over 30,000 attendees. He also served as a consultant to the Miller-Coors Company, Dos XX and Red Bull North America for targeted brand management projects. The Monterrey Mexico native ended up right back where it all started, traveling almost weekly to H-E-B Mexico’s headquarters in Monterrey, Mexico (2 blocks away from the hospital in which he was born) where he works hand-in-hand with leaders across the company to strategize H-E-B’s next big move.