Brand Guide
![pink tile](../../assets/images/2021/section-main-page-template-2/pink-tile.png)
![yellow tile](../../assets/images/2021/section-main-page-template-2/file_008.png)
Brand Colors
Color Palette
Following is the official color palette for the A&M-SA brand. It includes primary colors and Jaguar colors. Please use these colors as instructed below to comply with the A&M-SA brand standards.
Note that Madla Maroon is a special case, which can only be used by official student organizations as a primary color for special events and activities, such as Madla Maroon Mondays. For all other instances, it should be used as a secondary color (20% in graphics, web, apparel). In addition, Old Glory Red is the University’s special use color for military-connected events.
Primary Palette
Jaguar Colors
![all fours with jaguars underneath.png](../images/new-jaguar/all fours with jaguars underneath.png)
![RIGHT JAGUAR HEAD.png](../images/new-jaguar/RIGHT JAGUAR HEAD.png)
![RIGHT JAGUAR MASCOT BLACK FLAG.png](../images/new-jaguar/RIGHT JAGUAR MASCOT BLACK FLAG.png)
Using "Old Glory Red"
A&M-SA is a Military Embracing™ institution that recognizes red as a color to Remember Everyone Deployed (R.E.D.). Faculty, staff, students and their organizations are permitted to order red apparel to support R.E.D. Fridays. You may also use red for flyers and promotional materials that support military-connected events or other activities held in conjunction with the Office of Military Affairs. When possible, please use Old Glory Red.
The University also has a special Military Embracing™ logo and Military Jaguar, which you can request to use by contacting the Office of Military Affairs.
Pantone 193C (coated) C0 M100 Y66 K13 R179 G25 B66 |